Articles by Upendo Ventures

We "Upendo" to Write for You!

Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.


About the Author

Will StrohlFounder & CEO
Upendo Ventures
Overall, Will has nearly 20 years of experience helping website owners become more successful in all areas, including mentoring, website development, marketing, strategy, e-commerce, and more.

Get Rewarded in the Hotcakes Commerce Community

Upendo Ventures is all about Community

The Hotcakes Commerce community was recently restored a few months ago when version 3.0 was released.  This was welcomed with a lot of enthusiasm since our community was once very large and strong.  There was a bit of gamification in the previous community, and we wanted to ensure that we still had that kind of experience with the new one.  This article will help you get to know a bit more about the new community features that give you rewards.

Adding Universal Google Analytics to DNN 9.1

Upgrading Google Analytics in DNN 9.1

Configuring your Google Analytics in previous versions of DNN was super simple.  You would just navigate to the Google Analytics page and paste in your Google Analytics tracking ID.  Since DNN 9 was released, some of the administration that was easily accessible is yet to be added back to the administration area.  This article will help you to enable and update Google Analytics to use the most current version, universal analytics.  This is important since the default version of Google Analytics is using DoubleClick.  You can blame me for that since I submitted that pull request, but it was the current at the time…

Introducing Upendo Ventures. It’s a Pleasure to Meet You!

What is this Upendo Ventures thing, anyway?  I mean, it sounds funny and it seems to have come out of nowhere.  Also, what in the world has Will Strohl (me) been up to the past few months?  These and many more questions have been coming our way, and this article hopes to answer many of them.  Needless to say, we’re very excited to introduce Upendo Ventures to you.

Upendo Ventures Is Excited to Welcome Hotcakes Commerce Customers

Upendo Ventures Loves Hotcakes Commerce

When I founded Upendo Ventures, it was in my heart to build a business that mirrors my values and how I believe we should all treat each other as human beings.  For anyone that knows me, you’ll know that this train of thought has been at the core of everything I’ve ever done – including those menial tasks that none of us love to do.  This was also reflected in my hard work with Hotcakes Commerce, where I loved helping to make e-commerce easier for everyone.  With Hotcakes going open source, it begs the question, “Where and how will I get support now?”  For anyone that’s enjoyed or been interested in the Hotcakes Cloud, you’ll have this and other similar questions.

CMS State of the Union: Data-Based Insights From the Past Two Years

CMS State of the Union 2017

If you didn’t already know, CMS is an acronym for “content management system.”  A CMS is used by many developers, consultancies, and companies to build their website.  It’s an incredibly common thing to do, as any flavor of CMS you choose will always save you effort and money, compared to building a website from nothing.  This is especially true if you look at the lifetime investment of your website.  Using a CMS framework or solution of some kind just seems to make sense.  After all, this is what I’ve built my own career upon since 2001.  However, then, CMS was known as a portal or portal framework.  That’s a long time ago, so it’s not a bad idea to take stock of things every now and thing to see if what you’re doing is the correct thing.  To this end, I asked myself, “How is CMS doing right now, and does it make sense to still be doing CMS-related work in the future?”