We "Upendo" to Write for You!

Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.

About the Author

Founder & CEO
Upendo Ventures
Overall, Will has nearly 20 years of experience helping website owners become more successful in all areas, including mentoring, website development, marketing, strategy, e-commerce, and more.

1 June

Getting Started with Your Own E-Mail Marketing Campaign (7 Easy Steps)

If you’ve never done your own e-mail marketing campaign, the very idea of it can be quite overwhelming – intimidating at the least.  Your head will be full of questions and you’ll like not know where to start.  But that’s just it.  You must start.  As our friends at Nike would say, “Just do it!”  So let’s get started!

By Will Strohl Business, Website Business, Content Marketing, Email, Marketing, Newsletters, Sales   Loading Disqus... Read More »

11 May

Hotcakes Commerce 03.02.00 Does Some New Heavy Lifting

I know what you’re thinking, “What do you mean, version 3.2 is out? I haven’t heard about version 3.1!”  No worries… Version 3.1 did come out and it was released, but none of the marketing materials went out to announce it.  I’m taking the initiative to announce both releases at this time.  They are exciting releases too – with 3.1 offering support for variants in promotions and 3.2 supporting UPS Freight.

By Will Strohl Technology CMS, Content Management, DNN, DotNetNuke, ECommerce, E-Commerce, ECommerce CMS, Hotcakes Commerce, Open Source   Loading Disqus... Read More »

11 March

What You Need to Know About the TLS 1.2 Update

There has been a lot of talk in recent weeks about TLS compliance requirements.  There’s good reason for this, because notable vendors that are known for being on the forefront of security such as Authorize.net, PayPal, and UPS began notifying their partners and vendors about two years ago.  Everyone else began receiving similar notifications about a year ago.  What does this all mean though?

By Will Strohl Business, Internet, Technology ECommerce, E-Commerce, ECommerce CMS, Hotcakes Commerce, Security   Loading Disqus... Read More »

10 October

Getting the Most Out of Your Google Analytics DNN Integration

Google Analytics is often taken-for-granted in too many ways. When the average company thinks about Google Analytics, they simply ensure their Google Analytics code is in place and they keep track of what I refer to as vanity metrics. Copy. Paste. Done, right? Vanity metrics are quite deceiving, to be honest, and you’re only scratching the surface with what you could (and probably should) be doing with Google Analytics. In this article, we’re going to discuss how to dive deeper into your Google Analytics integration to grow your business.

By Will Strohl Technology, Website 51Degrees, Advertising, AdWords, Analytics, Best Practices, CMS, DNN, DotNetNuke, Google Analytics, Marketing, Mobile, Optimization, Website Design   Loading Disqus... Read More »

5 October

Upendo Ventures Will Be at DNN Summit 2018 in February

DNN Summit has a long history.  It’s grown a lot since 2009, when I first founded the Day of DotNetNuke conference.  Back then, I used to speak at pretty much every user group and conference I could get to.  I love public speaking.  I love helping people learn something new – or better – helping inspire people to try something they may have never before considered.  I took about 2 years off from speaking, and now… I’m back!  I’ll be speaking at DNN Summit!

By Will Strohl Personal Branding, Technology CMS, Community, Conference, Content Management, DNN, DNN Summit, DotNetNuke, ECommerce, E-Commerce, ECommerce CMS, Hotcakes Commerce, Public Speaking   Loading Disqus... Read More »