Articles by Upendo Ventures

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Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.

How Much Should I Charge? — Pricing Part 2: Making More eCommerce Profit

Upendo Ventures: How Much Should I Charge? — Pricing Part 2: Making More eCommerce Profit

This is the second in a 2-part series on pricing products to sell effectively online.

  • Pricing Part 1: Selling Physical Products Online
  • Pricing Part 2: Making More eCommerce Profit

eCommerce is a mega-trend and competition is fierce. Selecting the right price for your products is a critical part of your success. In part 1 of this series, we talked about how to find the right price to charge for your products online from a business analysis point of view. In this article, we will focus on the tips and techniques that can help an eCommerce business increase profitability within a competitive landscape.

How Much Should I Charge? — Pricing Part 1: Selling Physical Products Online

Upendo Ventures: How Much Should I Charge? — Pricing Part 1: Selling Physical Products Online

This is the first in a 2-part series on pricing products to sell effectively online.

  • Pricing Part 1: Selling Physical Products Online
  • Pricing Part 2: Making More eCommerce Profit

eCommerce is a mega-trend and competition is fierce. Selecting the right price for your products is a critical part of your success. In this article, we will talk about how to find the right price to charge for your products online.

Squarespace Is Going Public — What It Means to Your Business

Upendo Ventures: Squarespace IPO

We have helped hundreds of businesses get online or improve their online experiences, so it’s important for us to keep informed about the platforms and technologies that make that happen. There is a mega-trend in the market right now and Squarespace is adapting to those changes. All of this could impact your business website and we wanted to keep you in the loop.

How to Prepare and Format eCommerce Product Images

Upendo Ventures: How to Prepare and Format eCommerce Product Images

How your products look online is super-important. The first thing that most eCommerce merchants do is establish a style — what kind of background you use, how much exposure, are the products by themselves, or display in context as "lifestyle" images. All that is important for the consistency of your brand and the look of your website theme. Those are the more subjective aspects of product photography.

DNN Summit Session: DNN Upgrades Made Simple

Upendo Ventures: DNN Upgrades Made Simple

Our second and final session at DNN Summit 2021 was about upgrading DNN. After having upgraded literally thousands of DNN websites over the past 18 years, this session is the culmination of everything I've learned over that period of time. Most of the issues we run into tend to be completely avoidable.