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Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.

Your Brand Is Not Your Logo. It’s So Much More.

Your Brand Is Not Your Logo. It’s So Much More.

Your logo is not your brand. Your colors are not your brand. Your fonts are not your brand. A brand is how people *feel* about your business when you're not in the room. Here's why it matters more than ever.

Never Do Anything You Can't Measure

Upendo Ventures: Never do anything you can't measure

How do you measure, track, and make decisions in your day-to-day life? When you’re on a new diet, do you weigh yourself? What about your car? Do you just forgo your fuel gauge and mileage, then just hope for the best on your next commute or roadtrip? Probably not... Why would you do any of that for your business and website? Measure and analyze everything!

Are you a growth-focused business owner? Migrate your website to Upendo. Let's grow together!