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Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.
24 October
I have been hearing this classic debate since my business school classes thirty years ago and it still rages today – “What is the difference between sales and marketing?” It seems that everyone is still confused, and nobody likes any of the answers given. Perhaps because all the answers seem to disagree with each other. But we still have to ask question ….
29 August
When we think of eCommerce, it’s natural to think of Amazon.com, eBay, or one of the millions of small and large businesses selling “things” on the web. True enough. But let’s break down the basic elements of a good eCommerce website:
31 July
There are numerous ways as a leader to measure yourself, your progress, and your goals. Not all of them are scientific, but they give you a way to move forward to improve yourself. Sometimes you will have the benefit of measurable progress indicators, and luckily, your email inbox is one of them. You can easily use your inbox to gauge several things, including when you need to delegate and focus on specific areas of the business.
3 July
This topic is as old as leadership is. From the very beginnings of people being led, this art has been studied. People have been training, writing, and blogging about how to best communicate to those you mean to lead. The problem with saying anything to your staff is that they will always have three meanings, regardless to how much planning, thought, and good will you put into it. There will be what your words mean, what you mean by your words, and what each member of your team thinks you mean by it. It’s your responsibility to either strike certain phrases and statements from your vocabulary, or learn when the right time to use those words is.
23 June
No matter how short or long you’ve been “the boss,” communication will always be your most challenging aspect of the job. You’ll go through recurring phases of focusing on direction, feedback, motivation, correspondence, and more. (That is, if you’re worth your salt as a leader… You’ll be bettering your leadership skills daily.) Communications are always tricky. If I learned nothing else from Daniel Goleman’s Working with Emotional Intelligence, it’s that we need to focus on communication and that communication will always be different for the situation, person, and medium.