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Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.

To Blog, or Not To Blog … It’s a Question of Value

Blog or Not Blog - Blogging Helps You Communicate and be a better Leader

Deciding to write a company blog can feel like kind of a big deal. What’s hard is being committed to the project and getting past the intimidation. First, let’s talk about why writing a blog is so important for businesses today. In short, it’s all about Leadership, Marketing, and Brand.

The Difference Between Sales and Marketing in the Internet Age

The Difference Between Sales and Marketing for Modern Online Business

I have been hearing this classic debate since my business school classes thirty years ago and it still rages today – “What is the difference between sales and marketing?” It seems that everyone is still confused, and nobody likes any of the answers given. Perhaps because all the answers seem to disagree with each other. But we still have to ask question ….

Inbox Zero Principle of Leadership

Computer closed, work done

There are numerous ways as a leader to measure yourself, your progress, and your goals.  Not all of them are scientific, but they give you a way to move forward to improve yourself.  Sometimes you will have the benefit of measurable progress indicators, and luckily, your email inbox is one of them.  You can easily use your inbox to gauge several things, including when you need to delegate and focus on specific areas of the business.

5 Things Leaders Should NEVER Say Out Loud and How to Deal With It

Typical All Hands Meeting

This topic is as old as leadership is.  From the very beginnings of people being led, this art has been studied.  People have been training, writing, and blogging about how to best communicate to those you mean to lead.  The problem with saying anything to your staff is that they will always have three meanings, regardless to how much planning, thought, and good will you put into it.  There will be what your words mean, what you mean by your words, and what each member of your team thinks you mean by it.  It’s your responsibility to either strike certain phrases and statements from your vocabulary, or learn when the right time to use those words is.

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