9 July Your Website’s 3 Most Important Pages (and You’re Ignoring One) These three web pages are often overlooked—but they’re the keys to building trust, easing friction, and increasing conversions. And yes, you're definitely ignoring one of them. By Will Strohl Business, General, Internet, Marketing, Website 404 Page, 404 Page Best Practices, About Page, Contact Page, Digital Marketing, FAQ Page, Lead Generation, Technical SEO, Web Design Tips, Website Trust Signals Loading Disqus... Read More »
7 July Don’t Let a Broken Website Steal Your Big Moment Simple ways non-techies can test their site before launch By Will Strohl Business, General, Internet, Marketing, Technology, Website App Testing, Landing Page Test, Launch Checklist, Non-Tech Tips, Small Business Website, Upendo Ventures, User Testing, Website Testing Loading Disqus... Read More »
3 July The One Survey Every Business Owner Should Be Sending Clients If you’re not asking your existing clients where they hang out online, you’re missing out on the simplest way to improve your marketing ROI. By Will Strohl Business, General, Marketing Advertising Budgeting, Client Surveys, Digital Marketing, Email Marketing, How to Find Clients, Marketing Strategy, Small Business Marketing, Social Media Strategy, Upendo Ventures Loading Disqus... Read More »
1 July Your Brand Is Not Your Logo. It’s So Much More. Your logo is not your brand. Your colors are not your brand. Your fonts are not your brand. A brand is how people *feel* about your business when you're not in the room. Here's why it matters more than ever. By Will Strohl Business, General, Leadership, Marketing, Personal Branding, Website Brand Identity, Branding, Business Identity, Digital Marketing, Small Business Branding, Upendo Branding, Upendo Ventures Loading Disqus... Read More »
27 June How to Tell if Your Web Developer is Actually Doing Their Job Here’s a few ways for you to check if the people you trusted with your website are showing up for you. By Will Strohl Business, General, Internet, Marketing, Technology, Website Best Practices, SEO, Technical Support, Upendo Ventures, Web Developer, Website Audit, Website Performance, Website Security, Website Support Loading Disqus... Read More »