Upendo. In the News.

Your Website Isn’t a Checkbox: Will Strohl on Building a Digital Presence That Actually Works

In this conversation, Will Strohl explains why treating a website as a one-time project is a costly mistake. Drawing from more than two decades of experience, he breaks down how websites should function as the backbone of marketing, trust, and lead generation.

The episode covers search visibility, long-term strategy, and the uncomfortable metrics that reveal when a website is quietly holding a business back.

How Will Strohl Put Love & Integrity Into Tech: The Story of Upendo Ventures

AI Appreciation Day Quotes and Commentary from Industry Experts in 2025

Solutions Review featured Will Strohl as part of its AI Appreciation Day roundup, highlighting expert perspectives on how artificial intelligence is shaping business today.

Will’s contribution focused on realistic, responsible AI adoption for small and mid-sized businesses, emphasizing usefulness, accessibility, and confidence over hype.

How lumberyards can gain marketing leverage

Upendo Ventures was quoted in HBS Dealer, a leading publication serving the home improvement and building materials industry. The article explores how lumberyards and specialty retailers can compete more effectively by modernizing their marketing approach.

Will Strohl contributed practical insights on how smaller, locally focused businesses can borrow proven strategies from large competitors without losing their identity, relationships, or trust.

#35: Will Strohl - Community Builder (Season 2, Episode 14)

Will Strohl joined the Solo Coder Podcast for a wide-ranging conversation focused on community building, leadership, and the long-term value of showing up consistently. The episode explores Will’s journey from early user group organizing to leading open-source initiatives and building a business grounded in service and trust.

The host describes Will as a go-to reference for community-building advice and highlights his ability to bring people together around shared goals, both online and offline.