6 January Cookies, Explained (Without the Tech Jargon) Cookies power the internet - but not the kind you eat... And, they have zero calories! Cookies play a small but important role in how websites work behind the scenes. Learn more... By Will Strohl Internet, Marketing, Technology, Website Cookies, Digital Marketing, Internet Security, Privacy, Technical SEO, Website Analytics, Website Best Practices, Website Security Loading Disqus... Read More »
12 October How to Do a Technical SEO Audit (Without the Tech Headache) If your website isn’t showing up the way it should, the problem may be the “behind‑the‑scenes” setup. This guide explains—in plain English—how to check the most important technical SEO items so more customers can find you. By Will Strohl Business, General, Internet, Marketing, Technology, Website AEO, Robots.txt, SEO, SEO Audit, Sitemap, Small Business SEO, Structured Data, Technical SEO, Website Audit Loading Disqus... Read More »
10 October What Is Technical SEO (And Why Small Businesses Should Care) If you’ve ever heard someone mention “technical SEO” and thought, that sounds complicated — you’re not alone. But here’s the truth: technical SEO isn’t just for big corporations or marketing experts. By Will Strohl Business, General, Internet, Marketing, Website Digital Marketing, Google Search Console, Local SEO, Mobile Friendly, PageSpeed Insights, Site Speed, Small Business SEO, Structured Data, Technical SEO Loading Disqus... Read More »
8 October Are Hashtags Dead on X? A 2025 Reality Check for Marketers You’ve probably seen bold X (formerly Twitter) threads that proclaim “hashtags are dead” — or at least that they’re useless for serious marketers these days. The truth is more nuanced. Hashtags have lost their easy “hack” status, but that doesn’t mean they’re entirely useless. They’ve just become one piece in a more complex discovery puzzle.In this post, we’ll dig into the latest academic and industry evidence, explore how hashtags are abused, and show how marketing teams can still use them smartly. By Will Strohl Business, General, Internet, Marketing, Personal Branding, Technology Cheat Sheet, Digital Marketing, Digital Marketing Research, Digital Marketing Trends, Hashtags, Marketing Research, Marketing Trends, Paid Ads, Social Media Marketing, Twitter, Upendo Ventures Loading Disqus... Read More »
30 September 5 Practical Tips to Optimize Your Site for AEO These days, people don’t always click a search result — they ask an AI assistant or see a quick snippet answer. If your website is the answer, you get visibility, credibility, and trust — even without a click. That’s where AEO (Answer Engine Optimization) comes in. By Will Strohl Business, General, Internet, Marketing, Technology, Website AEO, AI Overviews, AI Search, Answer Engine Optimization, FAQ Schema, HowTo Schema, Question Clusters, Small Business SEO, Structured Data, Zro-Click Answers Loading Disqus... Read More »