30 July Why It Might Be Smart to Let Job Candidates Use AI in Interviews Meta changed how they interview candidates, to allow the use of AI. As a business owner, you might want to consider doing the same. By Will Strohl Business, General, Leadership, Technology AI Tools, Small Business CTO, Small Business Hiring, Upendo Ventures Loading Disqus... Read More »
29 July 📢 What’s a Call-to-Action — And Why Your Website Might Be Losing You Money Without One If your website doesn’t have a clear next step for visitors, you’re probably leaving money on the table. Learn what a call-to-action is, why it matters, and how to do it right. By Will Strohl Business, General, Internet, Marketing, Website Loading Disqus... Read More »
29 July Authenticity Is the New Marketing Strategy for Small Business in 2025 With AI-generated content flooding the internet, trust is at an all-time low. Small business owners must embrace their role as content creators to rise above the noise and win attention the right way. By Will Strohl Business, General, Internet, Marketing, Personal Branding, Website AI Content Fatigue, Authentic Marketing, Content Strategy, Digital Marketing, Small Business Growth, Social Media, Social Media Marketing, Upendo Ventures Loading Disqus... Read More »
29 July Scams Are Getting Smarter — Here’s How Small Businesses Can Stay Safer Small businesses are more vulnerable than ever. With scammers exploiting urgency and AI-powered deception, business owners must take proactive steps to stay safe. By Will Strohl Business, General, Internet, Technology, Website Cybersecurity Tips, Phishing Protection, Scams, Small Business CIO, Small Business CTO, Small Business Security, Upendo Ventures Loading Disqus... Read More »
24 July SEO Is Changing. Here's How to Get Found by ChatGPT and AI Assistants Learn why Answer Engine Optimization (AEO) is replacing traditional SEO for AI tools like ChatGPT—and what your business needs to do now to keep showing up. By Will Strohl Business, General, Internet, Marketing, Technology, Website AEO, AEO for Small Business, AI Optimization, AI Search, AI Search Optimization, AI Visibility, Answer Engine Optimization, EEAT, Local SEO, Schema Markup, SEO for ChatGPT, Structured Data, Upendo Ventures, Zero Click Search Loading Disqus... Read More »