10 August A Website is Never “Done”: 5 Reasons You Should Never Start Ignoring Your Business’s Website Your website isn’t like a printed brochure — it doesn’t have a “final version.” It’s a living, breathing part of your business that works for you 24/7… or at least it should. By Will Strohl Business, General, Marketing, Technology, Website Accessibility, Bay Area Business, Digital Marketing, Security Updates, SEO, Small Business Website, Website Maintenance, Website Optimization Loading Disqus... Read More »
10 August Bounce Rate: The SEO Metric You Can’t Afford to Ignore Most people focus on keywords, backlinks, and rankings. But there’s one overlooked metric that can reveal if your website traffic is truly working: bounce rate. By Will Strohl Business, General, Internet, Marketing, Technology, Website Bounce Rate, Conversion Rate, Digital Marketing, Google Analytics, Ideal Customer, Search Engine Crawlers, SEO, Traffic Quality, Website Analytics, Website Engagement Loading Disqus... Read More »
8 August 5 Things Every Website Can Do to Prevent Visitors from Bouncing Every time someone visits your site and leaves without clicking, scrolling, or engaging—that’s a bounce. Each bounce is a lost sale! By Will Strohl Business, General, Marketing, Technology, Website Bounce Rate, Digital Marketing, Lead Generation, Reduced Bounce Rate, Small Business Website Tips, Website Engagement, Website Optimization Loading Disqus... Read More »
30 July Getting Comfortable with Personalized Marketing: A Simple First Step Toward Authenticity Marketing is more personal than ever, and authenticity is your secret weapon. Here are tips to get started! By Will Strohl Business, General, Internet, Marketing, Personal Branding, Website Bay Area Business, Brand Authenticity, Branding, Customer Engagement, Digital Marketing, Marketing Trends, Personalized Marketing, Small Business Strategy, Upendo Ventures Loading Disqus... Read More »
29 July 📢 What’s a Call-to-Action — And Why Your Website Might Be Losing You Money Without One If your website doesn’t have a clear next step for visitors, you’re probably leaving money on the table. Learn what a call-to-action is, why it matters, and how to do it right. By Will Strohl Business, General, Internet, Marketing, Website Loading Disqus... Read More »