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Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.


About the Author

Will StrohlFounder & CEO
Upendo Ventures
Overall, Will has nearly 20 years of experience helping website owners become more successful in all areas, including mentoring, website development, marketing, strategy, e-commerce, and more.

3 Reasons Why 99Designs is Great for a Small Business

Upendo Ventures: 3 Reasons 99Designs is Great for a Small Business

We deal with companies of all sizes, but we have to work with small businesses slightly differently.  Why?  You can probably guess why… Budget.  Even if a small business does have a budget for certain things, it’s often difficult for small business owners to justify certain expenses.  One of these things includes branding – especially logos and artwork for your social media channels.

Getting Started with Your Own E-Mail Marketing Campaign (7 Easy Steps)

Upendo Ventures: How to Get Started with E-Mail Campaigns

If you’ve never done your own e-mail marketing campaign, the very idea of it can be quite overwhelming – intimidating at the least.  Your head will be full of questions and you’ll like not know where to start.  But that’s just it.  You must start.  As our friends at Nike would say, “Just do it!”  So let’s get started!

Hotcakes Commerce 03.02.00 Does Some New Heavy Lifting

Upendo Ventures presents Hotcakes Commerce 03.02.00

I know what you’re thinking, “What do you mean, version 3.2 is out? I haven’t heard about version 3.1!”  No worries… Version 3.1 did come out and it was released, but none of the marketing materials went out to announce it.  I’m taking the initiative to announce both releases at this time.  They are exciting releases too – with 3.1 offering support for variants in promotions and 3.2 supporting UPS Freight.

What You Need to Know About the TLS 1.2 Update

Upendo Ventures on Security

There has been a lot of talk in recent weeks about TLS compliance requirements.  There’s good reason for this, because notable vendors that are known for being on the forefront of security such as Authorize.net, PayPal, and UPS began notifying their partners and vendors about two years ago.  Everyone else began receiving similar notifications about a year ago.  What does this all mean though?

Getting the Most Out of Your Google Analytics DNN Integration

Getting the Most Out of Your Google Analytics DNN Integration

Google Analytics is often taken-for-granted in too many ways. When the average company thinks about Google Analytics, they simply ensure their Google Analytics code is in place and they keep track of what I refer to as vanity metrics. Copy. Paste. Done, right? Vanity metrics are quite deceiving, to be honest, and you’re only scratching the surface with what you could (and probably should) be doing with Google Analytics. In this article, we’re going to discuss how to dive deeper into your Google Analytics integration to grow your business.

Featured Posts

  • Your AI Keeps Forgetting. Here Is How Your Business Can Stop Paying for It.

    Artificial intelligence is being promoted as a way to help businesses save time, reduce repetitive work, improve customer service, and make better use of their existing knowledge. Those benefits are real. However, there is an important limitation that many everyday business users are discovering only after they have invested significant time in these tools: Your AI assistant may not reliably remember your work. In the original article, “Your AI Keeps Forgetting Because Forgetfulness Is More Profitable,” Upendo Ventures founder Will Strohl explains how ...

    July 17, 2026
  • A Website Is Not a Checkbox. And This Conversation Proved Why.

    I recently had the opportunity to sit down with Ranger Kielak, host of the South of SF podcast, for a conversation titled Your Website Isn’t a Checkbox: Building a Digital Presence That Actually Works. ...

    February 17, 2026
  • Featured by San Carlos Life: Feeling the Upendo

    Every now and then, something happens that makes you pause and genuinely reflect. Feel the Upendo with us... ...

    February 16, 2026
  • Practical AI Training for Everyday People & Business Is Here

    If you’re considering AI for your business and want guidance before committing to tools or processes, this AI training is a smart first step. ...

    January 26, 2026
  • Finish the Year Strong (While Your Competitors Take Time Off)

    While most businesses start to slow down toward the end of the year, this is actually one of the best times to take action. ...

    October 28, 2025
Read More

Popular Posts

  • Your AI Keeps Forgetting. Here Is How Your Business Can Stop Paying for It.

    Artificial intelligence is being promoted as a way to help businesses save time, reduce repetitive work, improve customer service, and make better use of their existing knowledge. Those benefits are real. However, there is an important limitation that many everyday business users are discovering only after they have invested significant time in these tools: Your AI assistant may not reliably remember your work. In the original article, “Your AI Keeps Forgetting Because Forgetfulness Is More Profitable,” Upendo Ventures founder Will Strohl explains how ...

    July 17, 2026
  • A Website Is Not a Checkbox. And This Conversation Proved Why.

    I recently had the opportunity to sit down with Ranger Kielak, host of the South of SF podcast, for a conversation titled Your Website Isn’t a Checkbox: Building a Digital Presence That Actually Works. ...

    February 17, 2026
  • Featured by San Carlos Life: Feeling the Upendo

    Every now and then, something happens that makes you pause and genuinely reflect. Feel the Upendo with us... ...

    February 16, 2026
  • Practical AI Training for Everyday People & Business Is Here

    If you’re considering AI for your business and want guidance before committing to tools or processes, this AI training is a smart first step. ...

    January 26, 2026
  • A Year of Momentum, Trust, and Building What Actually Matters

    As we look back on the past calendar year, one thing stands out more than anything else: this has been a year of trust. ...

    January 19, 2026
Read More

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