We "Upendo" to Write for You!

Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.

Your Website Should Work As Hard As You Do

Website services that work hard for small businesses

If you’re like most small business owners, your website probably started out strong — maybe even with some fanfare. But over time, things changed. The business evolved. Your services shifted. You got busy (because of course you did), and the website just… sat there.

Here’s the truth: If your website hasn’t been updated in a while, Google has already started ignoring it.

What It’s Like to Join a Nonprofit Board (And Why You Might Want To)

Community Foundation meeting with engaged board members in San Carlos

Ever wondered what it’s like to serve on a nonprofit boardor how to find the right one for you? Here’s what I’ve learned as a first-time board member with the Community Foundation of San Carlos.

How We Helped Lumberyards Steal a Page from the Big Box Playbook

HBS Dealer feature of Will Strohl in marketing article

Will Strohl of Upendo Ventures was recently featured in HBS Dealer, contributing marketing insights for independent lumberyards. The real win? It's proof that Ideation can uncover standout ideas that resonate with any business size—or industry.

The Employee You Forgot You Had

Your website is your forgotten employee-Here's how to change that

Imagine this: You’ve just brought on a rockstar employee. Let’s call them Alex. They’re sharp, reliable, never call in sick, and seem to be working at all hours of the day without complaining. Sounds like a dream, right?

🆕 New Service: Get Some One-on-One Ideation! (Limited spots each month)