We "Upendo" to Write for You!

Our team loves to share our thoughts, research, experiences here in our blog. Please enjoy our articles and leave a comment to let us know what you think.

30 May

Your Website Should Work As Hard As You Do

Website services that work hard for small businesses

If you’re like most small business owners, your website probably started out strong — maybe even with some fanfare. But over time, things changed. The business evolved. Your services shifted. You got busy (because of course you did), and the website just… sat there.

Here’s the truth: If your website hasn’t been updated in a while, Google has already started ignoring it.

By Will Strohl Business, General, Internet, Personal Branding, Technology, Website Accessibility, Branded Domain, External Link Security, OpenGraph, Page Not Found, Privacy Policy, Professional Email, Search Engines, Small Business, Website Presence, Website Updates Loading Disqus... Read More »

29 May

What It’s Like to Join a Nonprofit Board (And Why You Might Want To)

Community Foundation meeting with engaged board members in San Carlos

Ever wondered what it’s like to serve on a nonprofit board—or how to find the right one for you? Here’s what I’ve learned as a first-time board member with the Community Foundation of San Carlos.

By Will Strohl Business, Leadership, Personal, Personal Branding Community Foundation of San Carlos, Community Involvement, Join a Board, Nonprofit Board Service, San Carlos CA, San Carlos Nonprofit, Volunteer Leadership Loading Disqus... Read More »

27 May

Less Doing, More Deciding: Why Real Leaders Build Space into Their Lives

Doing everything yourself doesn’t make you powerful—it makes you unavailable. Let’s talk about what it really means to lead with intention instead of overwhelm.

By Will Strohl Business, General, Leadership, Personal Boss Project Podcast, Bri Seeley, Burnout, Business Growth, Leadership, Redefining Ambition, Small Business Strategy Loading Disqus... Read More »

26 May

How We Helped Lumberyards Steal a Page from the Big Box Playbook

Will Strohl of Upendo Ventures was recently featured in HBS Dealer, contributing marketing insights for independent lumberyards. The real win? It's proof that Ideation can uncover standout ideas that resonate with any business size—or industry.

By Will Strohl Business, General, Leadership Community Visibility, Ideation Consulting, Lumberyard Marketing, Small Business Strategy, Upendo Ventures Loading Disqus... Read More »

21 May

The Employee You Forgot You Had

Imagine this: You’ve just brought on a rockstar employee. Let’s call them Alex. They’re sharp, reliable, never call in sick, and seem to be working at all hours of the day without complaining. Sounds like a dream, right?

By Will Strohl Business, General, Leadership, Technology, Website Business Growth, Digital Strategy, Lead Generation, Marketing Automation, Small Business Marketing, Small Business Website, Web Design Strategy, Website Accountability, Website Conversion, Website Maintenance, Website Metrics, Website Optimization, Website Performance, Website Review, Website ROI Loading Disqus... Read More »