This is one of the most common questions small business owners ask once they realize their website isn’t
performing the way they hoped.
You’re the expert in your business. Not web development.
Running a business is already a full-time job (and then some). You’re juggling sales,
service, operations, accounting, staffing, marketing—and that’s before lunch.
Expecting yourself to also stay up-to-date with accessibility standards, mobile
responsiveness, SEO, user experience, and website security? That’s a recipe for burnout or
an underperforming website… or both.
Hiring a professional means you’re getting someone (or a team) whose entire job is
to understand what works online—and apply that to your business goals.
Let's face it...
There are some things you maybe shouldn't do: like moving, painting, and plumbing. You hire the pros!
Think of it like your
computer setup…
You probably didn’t build your computer from scratch or hand-wire your modem, right?
Most business owners don’t think twice about hiring an IT specialist when something breaks.
But somehow, when it comes to websites—a business’s most important business asset—there’s this
myth that it’s easier or cheaper to DIY.
In reality, a poorly built or unmanaged website can cost you way more in the long
run.
- Missed leads
- SEO penalties
- Broken pages or links
- Malware infections
- Lost revenue
You literally can't measure the number of missed opportunities your website may be costing you.
DIY Isn’t Always
Cheaper
It feels like it in the beginning. Wix, Squarespace, and WordPress make it seem
easy. But once you hit a limitation, you’re stuck with:
- Updates are too difficult/scary to make
- Plug-in maintenance
- Slow load times
- Poor search rankings
- Design that doesn’t scale
… and then you’re spending even more time troubleshooting than you would’ve spent
just hiring someone in the first place.
And time is money—especially when you're the boss.
So when is DIY
okay?
There are exceptions. If you’re just starting out, testing an idea, or validating a side
hustle—DIY can absolutely get you off the ground. Just go in knowing it’s a temporary
solution.
But once your business is growing, it deserves a real foundation. That includes a website
that reflects your professionalism, attracts the right customers, and runs like a well-oiled
machine—even when you're sleeping.
Even Great
Websites Need Ongoing Help
Let’s say your website is already looking sharp. It’s fast, modern, and built right. That’s
awesome! But even then, you still might want someone in your corner to keep it that
way.
Sometimes, you just want to say, “Hey, can you update this page?” or “Can we add a new
feature for this promotion?”—without diving into the backend yourself or wondering if you’ll
break something.
That’s where we come in.
At Upendo Ventures, we help growth-focused business owners stay focused on
growing. We’ll handle the website stuff—big and small—so you don’t have to. We’re just as
excited about your success as you are, and we’d love to be part of the team that helps you
get to the next level.
Migrate Your Website to Upendo
Final Thoughts
Hiring a website professional isn’t just a luxury.
It’s an investment in your business’s growth, credibility, and sanity.
Don’t be the plumber with the leaky pipes.
Be the business owner who knows what’s worth outsourcing—so you can focus on what
you do best.