11 August 3 Easy Ways to Tell if Your Website is Beating the Competition The truth is, your website isn’t just a digital brochure — it’s your 24/7 salesperson. And if it’s not helping you win customers, it’s helping your competitors instead. By Will Strohl Business, General, Leadership, Marketing, Technology, Website Calls to Action, Customer Experience, Digital Marketing, First Impressions, Local SEO, Small Business Marketing, Small Business Website, User Experience, Website Conversions, Website Performance, Website vs Competition Loading Disqus... Read More »
30 July Why It Might Be Smart to Let Job Candidates Use AI in Interviews Meta changed how they interview candidates, to allow the use of AI. As a business owner, you might want to consider doing the same. By Will Strohl Business, General, Leadership, Technology AI Tools, Small Business CTO, Small Business Hiring, Upendo Ventures Loading Disqus... Read More »
23 July How AI Is Changing Software Development — But Not Replacing Developers Are you seeing news of thousands of software developers being replaced by AI tools? There's truth to it, but that's only one part of the story. By Will Strohl Business, General, Leadership, Technology AI and Developers, AI in Software Development, AI Productivity Tools, Custom Software, Custom Software Consulting, Upendo Ventures Loading Disqus... Read More »
10 July When Google Ghosts You: The Wake-Up Call That Sparked Our Marketing Overhaul For years, Upendo Ventures thrived almost exclusively through word-of-mouth referrals—particularly in a specific sector of the market that knew us well and trusted us deeply. By Will Strohl Business, General, Leadership, Marketing, Website Bay Area Website Design, Content Marketing, Digital Marketing, Digital Marketing Strategy, San Francisco Bay Area Tech Consulting, Small Business Visibility, Website SEO Loading Disqus... Read More »
1 July Your Brand Is Not Your Logo. It’s So Much More. Your logo is not your brand. Your colors are not your brand. Your fonts are not your brand. A brand is how people *feel* about your business when you're not in the room. Here's why it matters more than ever. By Will Strohl Business, General, Leadership, Marketing, Personal Branding, Website Brand Identity, Branding, Business Identity, Digital Marketing, Small Business Branding, Upendo Branding, Upendo Ventures Loading Disqus... Read More »