12 November The Art of Setting SMART Goals and Objectives Setting Goals and Objectives for your company is important. But if they're not SMART Objectives, you can end up hurting your business. Here's what you need to know to create SMART leadership through SMART Objectives now. By Jeffrey J. Hardy Business, Leadership, Technology, Website Analytics, Goals, Leadership, Management, Objectives, SMART, Success Loading Disqus... Read More »
30 October To Blog, or Not To Blog … It’s a Question of Value Deciding to write a company blog can feel like kind of a big deal. What’s hard is being committed to the project and getting past the intimidation. First, let’s talk about why writing a blog is so important for businesses today. In short, it’s all about Leadership, Marketing, and Brand. By Jeffrey J. Hardy Business, Internet, Leadership, Personal Branding, Website Blog, Blogging, Brand, Branding, Communication, Entrepreneur, Leadership, Marketing, Promotion, SEO, Success, Value, Website Loading Disqus... Read More »
14 October Measure Everything on Your Website – But Start at the Top But we live in a world where you rarely have all the information you need to make those kinds of decisions by the time that you have to make them. So how do you balance your company’s need for constant innovation and experimentation against the imperative of ensuring that you are always moving your business forward and never backward? The answer is “measurement.” By Jeffrey J. Hardy Business, Internet, Technology, Website Analytics, Business, Internet, KPI, Marketing, Statistics, Success, Website Loading Disqus... Read More »
29 August Every Website is an eCommerce Site When we think of eCommerce, it’s natural to think of Amazon.com, eBay, or one of the millions of small and large businesses selling “things” on the web. True enough. But let’s break down the basic elements of a good eCommerce website: By Jeffrey J. Hardy Business, Leadership, Technology Attention, Business, ECommerce, Success, Traffic, Website Loading Disqus... Read More »