23 April How to Prepare and Format eCommerce Product Images How your products look online is super-important. The first thing that most eCommerce merchants do is establish a style — what kind of background you use, how much exposure, are the products by themselves, or display in context as "lifestyle" images. All that is important for the consistency of your brand and the look of your website theme. Those are the more subjective aspects of product photography. By Jeffrey J. Hardy Business, General, Technology, Website best practices, ecommerce, e-commerce, images, performance Loading Disqus... Read More »
29 March Optimize Images on Your Website Like a Pro If you're someone who manages a website and especially if you manage the content on that website, this article is for you. Images are way too easy to come by these days. Whether you're taking them yourself or pulling them from a stock photo site. As a result, some websites suffer from slower page load times than are necessary. Here are some pro-tips to help you avoid these issues. By Will Strohl Business, Internet, Website Compress Images, Design, Designer, Images, JPG, Photoshop, PNG, Squarespace Loading Disqus... Read More »
11 January The Most Common Mistake in E-Commerce We're nearing a year now that we've all been in various stages of unrest and lockdown in our respective states and cities. With us all being separated, places closed, and looking at our homes and belongings, it's no wonder that e-commerce has grown at such leaps and bounds through 2020. There was one glaring mistake that I kept running into, though, regardless of the size of the vendor. By Will Strohl Business, General, Website administration, best practices, catalog, content management, ecommerce, images, pricing, sales Loading Disqus... Read More »