Sales Articles

We're nearing a year now that we've all been in various stages of unrest and lockdown in our respective states and cities. With us all being separated, places closed, and looking at our homes and belongings, it's no wonder that e-commerce has grown at such leaps and bounds through 2020. There was one glaring mistake that I kept running into, though, regardless of the size of the vendor.

This really is an unprecedented time we all find ourselves in. More and more, our respective jurisdictions are ordering us all to stay home. For many people, it’s simply not possible. Our grocers, hospital staff, and others must go into work still. There is another segment of us that can still run our business from home. Still, others might need to do both. Regardless, this article contains some critical tips for your company to remain helpful to your respective customer base. After all, we need to keep our businesses running.

Our team has been working hard at delivering the next great release of Hotcakes Commerce.  We primarily focused on some updates that both our support clients and the community really wanted.  We’re very happy to announce that version 03.02.02 is ready for you and it brings with it some very popular updates.

Our team has been working hard at delivering the next great release of Hotcakes Commerce.  This time, we primarily focused on some updates that both our support clients and the community really wanted.  We’re very happy to announce that version 03.02.01 is ready for you and it brings with it some very popular updates.

Last night, I had the pleasure of presenting to the Toronto Area DNN Users Group (a.k.a., TADUG), hosted by Aderson Oliveira.  TADUG is currently enjoying a revival, so I couldn’t pass up this opportunity.  He asked me to bring some e-commerce goodness to their user group, and I hope I delivered.  In this presentation and Q&A, we discuss some of the most critical trends and techniques that e-commerce website owners should remember.  Spoiler alert…  There are actually 6 tips in this presentation.  Surprise!

If you’ve never done your own e-mail marketing campaign, the very idea of it can be quite overwhelming – intimidating at the least.  Your head will be full of questions and you’ll like not know where to start.  But that’s just it.  You must start.  As our friends at Nike would say, “Just do it!”  So let’s get started!

Wherever you are, when you were growing up, there was a sport that was more popular amongst your friends than others.  For me, we primarily switched between basketball and football (with an occasional straying into wiffle ball).  We would play as long as there was light, and sometimes when there wasn’t.  It was a great time full of memories.  However, there was always the tenuous moments before you began playing where teams would need to get chosen.  How did you get on the team you wanted?

I’ve been in the software industry for much longer than I’d care to admit at this point.  That’s another blog post though.  Much of it has been centered around building products.  One of the things that seems to not go away is the expectation that a software trial is infinite, or free.  Regardless to whether you pay a single penny, trials aren’t free.  They cost companies money - even if you’re evaluating it on your own computer.  The moment you move from evaluation to development, you’re hurting the company that builds the software.  Here’s how…